Head of the Hooch 2024 will be returning on November 2-3, 2024. For those of you not familiar with this event, it’s hailed as the “last of the great fall regattas” – about 20,000 athletes, families, and support staff are in attendance along the riverfront to host one of the largest rowing gatherings in the nation. It’s a great way to showcase Chattanooga, and it’s always a favorite event.
The air is crisp, the athletes incredible, and seeing a thousand rowing hulls on the water is stunning. And the Market plays a key role in providing arts, crafts and concessions for the event, all weekend long!
The general format will be arts/crafts/prepared foods on the aquarium plaza – River Market style on the Saturday of the event – and food trucks on Chestnut street for both Saturday and Sunday. Sign Ups for arts & crafts and prepared food vendors will begin at midnight tomorrow evening. They can be found on Sign Up Genius by following the link below.
Food Trucks have already been chosen for the event, but if you’d like to be an alternate, go ahead and email the help desk to be added to the wait list.
The event begins Saturday before dawn, and continues until dusk – tens of thousands of hungry people will want coffee, food and other distractions. For that reason, we’re starting the market early. Roll call will be at 7 am that morning, but will end at the usual time of 5 pm. It’s a long day, but it’s worth it - you’ve got a captive audience and we see some of our best sales of the year that day!
This event is only for previously approved vendors. If you’re interested in becoming a new vendor for us, please find information about the application process here. If you’re an existing vendor and you have questions about the event, feel free to email the help desk at (help@ chattanoogamarket.com).
Looking forward to weather that actually feels like it’s fall, as well as a spectacular Hooch!