IV. B. 5. Franchise Restrictions

One of our primary goals is to cultivate a distinctly “Chattanoogan” experience for our locals and tourists alike. Our patrons appreciate the fact that our markets feature products, merchants and agriculture which is native to our region, and are typically not available anywhere else in the world.

As such, we have restrictions regarding franchised businesses who wish to participate in our events. Franchised operations are not allowed to participate unless:

  • the franchising organization, which developed the concept, is locally owned and headquartered, and
  • the franchised operation is locally owned and meets the remainder of our product eligibility requirements.

We do appreciate the fact that individuals who license a franchised business are indeed true entrepreneurs with many of the same risks & struggles as their non-franchised counterparts. But in this case, we feel that they are simply not a good fit for our events.

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